Tuesday, January 26, 2010

One77 Bestowed Prestigious Design Award

Aston Martin’s definitive sports car, the One-77 has been bestowed with a coveted 2009 GOOD DESIGN TM award by The Chicago Athenauem: Museum of Architecture and Design in North America.

A record number of submissions were received by The Chicago Athenaeum ranging from a Mars Landing Rover designed for a 2030 NASA Mars Space Mission, to a simple water purification system for rural South African villages.

An international jury of design professionals awarded the One-77 the accolade for new and innovative product concept, invention and originality, and for stretching the envelope beyond what is considered ordinary product and consumer design.

The One-77 epitomises everything Aston Martin; modern technology fused with traditional hand-craftsmanship and painstaking attention to detail. As a culmination of all the marque’s know-how, the One-77 delivers effortless beauty guaranteed to stir the senses with performance potential eclipsing any previous Aston Martin.

As name suggests, production is limited up to a maximum of 77 individually numbered examples, with deliveries expected to commence in mid-2010.

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