ROLLS-ROYCE APPOINTS DEALERSHIP IN KUALA LUMPUR

Rolls-Royce Motor Cars is pleased to announce the appointment of Quill Motorcars Sdn Bhd as its authorised dealer in Kuala Lumpur, Malaysia.

Quill Motorcars Sdn Bhd is part of the Quill Group of Companies, a leading multi-disciplinary group that has also been recently appointed as the latest authorised BMW dealer in Malaysia.

The new dealership, Rolls-Royce Motor Cars Kuala Lumpur, is headed by Managing Director Dato’ Michael Ong.

Speaking about the new appointment, Rolls-Royce Motor Cars Regional Director for the Asia Pacific region, Colin Kelly said, “The new dealership re-establishes an official Rolls-Royce retail and aftersales presence in Malaysia, signifying the company’s confidence in the market. With both the Rolls-Royce Phantom family and the new Ghost, we present the pinnacle in luxury motoring to Malaysians. We will be working with our new dealer partner to establish the highest standards of Rolls-Royce motor car ownership.”

Dato’ Michael Ong commented, “We are honoured to be able to offer the world’s best automobiles, and aspire to develop and provide for a vibrant Rolls-Royce community in Malaysia.”

The new dealership, the first to be established in Malaysia, brings the number of Rolls-Royce Motor Cars dealers worldwide to 83. A dedicated Rolls-Royce showroom and service facility in excess of 2,500 square feet will be developed in Petaling Jaya, an affluent suburb of Kuala Lumpur.

For 2010, Rolls-Royce has a five model line-up: Phantom, Phantom Extended Wheelbase, Phantom Drophead Coupé, Phantom Coupé and the all-new Rolls-Royce Ghost, the first of a new model series, which is due to preview in Kuala Lumpur by the end of the month.

Aston Martin Lagonda

Aston Martin is proud to announce the return of Lagonda, one of the most iconic names in luxury car manufacturing. The intention is for Lagonda to enter the market place with a unique performance luxury product, a vehicle that combines exceptional ability with unsurpassed elegance, inside and out.

Lagonda's return signals a major expansion of Aston Martin's product line, taking the company into new and emerging markets around the world. To demonstrate the Lagonda vision, the LAGONDA CONCEPT has been created, a car that epitomises the intersection of craft, design and technology with Aston Martin's established high performance expertise.

The LAGONDA CONCEPT is an avant-garde luxury vehicle; with powerful four-wheel drive, a four-seater car that will satisfy the most discerning and demanding owner. The concept demonstrates a commitment to innovative new propulsion technologies, new materials and elegant forms.

“The Lagonda is the luxury car of the future,” says Aston Martin Chief Executive, Dr Ulrich Bez, “a combination of total usability, a new form and innovative new technology and materials.”

The return of Lagonda fulfils a long-term vision. Aston Martin's modern era began in 2001 with the launch of the V12 Vanquish and the construction of the award-winning headquarters at Gaydon, Warwickshire in 2003. In the years that followed, Aston Martin has launched four class-leading new products, revitalising the performance GT category and redefining automotive beauty.

Aston Martin's award-winning range, the DBS, DB9, Vantage and forthcoming Rapide and One-77, represent some of the most beautiful high performance cars ever built, refined, highly crafted and extremely well-engineered. An Aston Martin will always be a sports car; modern, exclusive and beautiful, it demands to be driven, with an exceptional character that rewards the enthusiast, both on the road and on the track. Above all, an Aston Martin creates an emotional response. It is a machine with soul.

Under the leadership of Dr Ulrich Bez, Lagonda will bring performance luxury into new markets and territories around the world. Reflecting its remarkable history, Lagonda will return to Russia, enter emerging markets in the Middle East, South America, India and China, as well as responding to demand from the dynamic, innovation-focused consumers of Europe, North America and the Far East.

Not only will Lagonda join Aston Martin in existing core markets, but the unique character of the new brand will help take the company into as many as 100 territories around the world and extend the brand to new customers. “An Aston Martin is an authentic, pure sports car,” says Dr Ulrich Bez, “but Lagonda is something else, a new brand that will reach into new markets and have different values to Aston Martin.”